We bring perspective

It is important to ask the right question and look for the answer in depth. This is how we keep our curiosity and courageous approach

We simplify

We are in the habit of calling it as it is.

After all, who says important things have to be complicated?

We empathize

We listen twice as much as we speak, to make sure we fully understand. And we're not shy to step into other shoes: colleagues, customers, brands...

We fight gravity

"It works like that" doesn't work for us.

We're always looking for a way to make things better.

We anchor in reality

The value of creative ideas comes from their applicability.

So we dream pragmatically and create strategically. And we don't make names that start with "Q" just because it's fashionable.

We are in the family 

Not all problems are solved at the work table. Some are also solved at the kitchen table, at a beer, on the train or around a fire.